Jody Bossert

Hi, I'm Jody Bossert, Marketing Director at Elle Marie Hair Studio.

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Jody Bossert is a Co-Owner and Marketing Director of family-owned Elle Marie Hair Studio (http://www.ellemariehairstudio.com). The salon has experienced steady growth since opening in 2006 and recently opened a third location in September 2012 across from the Alderwood Mall. Salon Today Magazine has recognized his marketing efforts in their Top 200 issue multiple times. Plus, his efforts have helped make Elle Marie the only hair salon to finish in the top 10 of the Best of Western Washington contest each of the last five years. When he isn’t keeping the chairs filled for 40+ stylists, he does a complete 180 from the beauty industry as Producer of the Haunted Nightmare Haunted Attraction (http://www.hauntednightmare.com). The 4th annual event has moved from Bothell to Snohomish’s Craven Farm for 2012 and will continue to run multiple nights in October, ultimately raising funds for the Boys and Girls Clubs of Snohomish County. Jody is also a huge sports fan having played softball, baseball and flag football well into his 30’s and now coaches his son’s teams. In addition, he serves on the board of the Mill Creek Business Association and is Co-Director of the Mill Creek Festival. He is an active member of EASC, SCYPN, AMA and some other acronyms. In the .00035 hours of spare time he has left each month, he works as a small business marketing consultant under the name Glitz Marketing (http://www.glitzmarketing.com). With a focus on web development and social media marketing, Jody manages over 20 websites, 15 Facebook pages, 6 Twitter accounts, and is active on LinkedIn, Biznik, Klout, you name it! 

Owner at Socializers Ltd.

May 2005 - October 2008

Oversee all business operations for company with diverse set of business strategies ranging from web development and hosting to event management and promotion. Responsibilities range from sales and marketing and account management to graphic design and web development. Portfolio of web sites serving a diverse range of companies from the banking industry to non-profit organizations can be found on the Socializers.com web site.

Marketing and Project Manager at SolutionMakers, Inc.

May 2008 - September 2008

Marketing coordination included developing marketing collateral, identifying opportunities to market and sell the SMI product suite, driving SMI's involvement with professional associations (e.g. - trade associations, conventions, conferences, seminars, etc.), coordinating market research, collaborating with executive management on PR strategy and Annual Business Plan (ABP), analyzing and reporting on key marketing metrics versus the ABP, analyzing customer data to maximize profit potential, and help drive the overall company branding. Project management included coordinating and tracking project schedules and activities, meeting with clients and developers to establish project requirements and timelines, and estimating development costs.

Technical Recruiter at Tuxedo Technologies Group, Inc.

August 2005 - May 2008

Hire information technology professionals in all areas of software development. Placements range from project managers and analysts to software developers and testers. 90% of placements take place at Microsoft. Help define and streamline company hiring processes through self-education of licensed HR Smart talent management application. Work hand-in-hand with management to execute business development strategies, build strong relationships with hiring managers, develop and implement staffing plans, identify and recruit quality professionals through various channels including the web and networking, conduct interviews, assist managers with candidate selection, make job offers and negotiate salary.

User Acceptance Testing Project Manager at Tuxedo Technologies (Microsoft)

October 2002 - August 2005

Organized all aspects of UAT phase of software development lifecycle. Tasks during preparation phase included writing UAT test plan, managing UAT project plan, identifying use cases and scenarios within the business requirements document and various vertical system functional specifications, and writing test scripts and identifying the necessary data requirements. Responsibilities during UAT execution phase include training and overseeing UAT Regional Coordinator efforts within each worldwide region, facilitating daily bug triage meetings and communicating daily metrics to the extended project team. • Played a key role in identifying areas for improvement and defining changes to standard UAT processes. • Served as main administrative contact for all LPO UAT SharePoint web sites. • Maintained a perfect record of hitting UAT signoff deadlines on various projects, from enhancements to “MSDN Subscriber Downloads” to new programs such as “Fresh Start for Donated Computers”.

Product Development Systems Analyst at T-Mobile

2001 - 2002

Program Manager at Bazillion

May 2000 - January 2001

Served as liaison between the development staff and various internal and external customers to implement business solutions that supported DSL and Voice-Over-IP business strategies. • Met daily with product managers to coordinate IT support for their various promotions. • Provided Product Management with usability feedback and maintained funcional specification for Bazillion.com redesign. • Managed the overall implementation of our “Virtual Second Line”, VoIP home gateway product into our back-office process and support systems. This included meeting with internal departments to gather requirements and define and implement solutions from online ordering and inventory tracking to customer care and billing. Worked with IT development manager to analyze requirements, design system architecture and map data flow. • Personally designed and developed company intranet site utilizing Active Server Pages on Windows NT.

Web Developer at AT&T Wireless Services

March 1999 - May 2000

Supported internal B2B clients with regards to their web developing needs. Utilized ColdFusion with Netscape Enterprise Server in a UNIX environment to develop various database driven web applications. • Developed and maintained BusinessLINK, an Intranet site devoted to the AWS B2B sales staff. • Helped develop and maintain Extranet Advantage, an extranet site for external business customers to learn about rate plans, coverage areas and equipment. • Co-developed intranet site for BMIT team.

Order Fulfillment Coordinator at AT&T Wireless Services

January 1997 - March 1999

Processed Cellular Service Requests for B2B customers by acquiring faxed orders from AWS sales force, determining the user’s wireless footprint based on their permanent residence and creating their account by entering their data into LASER (NBS subscriber database). Additional responsibilities included troubleshooting problem orders, responding to urgent local market requests and fielding questions from telecommunications managers, sales representatives and wireless account managers. • Served as backup to the Order Fulfillment Supervisor. • Developed and maintained the National Business Services Intranet site. • Managed the NBS Work Environment Team.

Owner / Marketing Consultant at Glitz Marketing

November 2008

Provide marketing services to small businesses including, but not limited to, graphic design, print collateral, video production, event management, web development, SEO, and social media.

Owner / Marketing Manager at Elle Marie Hair Studio

August 2006

Share ownership in family-owned, upscale hair salon. Involved in all facets of the business, save for the actual performing of hair services. Share in the decision making with regards to business operations and growth strategies. Manage salon facilities from furnishings and appliances to computer hardware and CRM software. Drive all marketing efforts from branding to development of web site and print advertisements to involvement with local chamber groups. Managed the following recognition opportunities: named one of the top 200 fasted growing salons in America by Salon Today Magazine (2010, '11), South Snohomish County Chamber 2008 Business Excellence Award, Top 6 finishes in KING 5 TV's "Best of Western Washington" contest (2008, '09, '10, '11), Runner Up in 425 Magazine's "Best of 425" contest.

Owner at Haunted Night

October 1997

Haunted house operator (http://www.hauntednightmare.com - portion of the proceeds benefit Boys and Girls Clubs of Snohomish County) and web developer for online haunted house directory (http://www.hauntednight.com).

Western Washington University

1990 – 1995

BA

Mariner High School

1987 – 1990

Marketing, social media, social networking, brand and reputation management, online influence, video production, sports, Seahawks, Mariners, Halloween, haunted attractions, amusement parks